Sign In | Register
What is the mailing list cost? How do I obtain one?

Clara asks

How much does a mailing list cost and how do I obtain one? 
 
 
Thank you for the question, Clara. I'm assuming you're asking about the cost and availability of lists at www.pbmarketingservices.com

The cost per record for mailing lists created on www.pbmarketingservices.com is 6 cents per record for consumer lists and 8 cents per record for business lists, which is included in your total cost at checkout.

The mailing list creation tool is offered as part of creating a direct mail campaign online at www.pbmarketingservices.com and is available after your template is created. To obtain a list for your direct mail project, you can choose either a consumer or business list, then select from a variety of consumer demographics or business criteria to zero in on your target audience. After you have submitted your order, the mailing list you've specified is sent to the printer for addressing on your mailing. Your name and address is added to the list as a recipient, and the order is mailed out to every address on the mailing list.

Mailing lists created on pbmarketingservices.com are created for one-time use (a list "rental"), rather than a list purchase. If you're seeking to reduce costs while ensuring high list quality and deliverability, list rental is an excellent way to achieve this.

If you have any further questions, just drop me a line.

Good luck with your mailing.

Best regards,

Sandra


 Printer friendly version

Back
  Pitney Bowes puts you in touch with experts in direct marketing and loyalty/acquisition.
Please ask your question.
Use this to get an understanding of how the number of pieces mailed, the budget, the response rate, expected revenue, and/or profit margin change your Return on Investment.  
ROI Estimator
ROI Estimator